Instagram Tests New Feature For Disappearing Content


Meta-owned photo-sharing platform Instagram is experimenting with another new feature, Notes, that will allow users to post disappearing content.

The feature, being tested with a limited set of users for some time, will allow users to post quick notes like announcements to their ‘close friends’ circle or followers, reports TechCrunch.

Unlike Twitter’s new Notes feature, which allows authors to post long-form content, Instagram’s version is like sticky notes that disappear in 24 hours.

The feature was first spotted by marketer Ahmed Ghanem, who published the screenshot on Twitter. This suggests that Instagram Notes will appear in a new row above Messages on the app’s Direct Messaging Screen.

According to the screenshot, users will not get notifications about the notes, but they will be able to view the app for 24 hours, as well as reply to the notes through messages.

This feature can help highlight important messages from friends that they don’t want to get lost in the inbox and can provide more visibility than posting on Stories.

Through these notes, users can share details with close friends such as whether they will be unavailable on call the next day or an alternate number can be contacted as they are travelling.

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