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Amitabh Bachchan Roped In To Promote Skill India Digital Hub

NDTV Profit·22 February 2026·2d ago1 min read0 views
Amitabh Bachchan Roped In To Promote Skill India Digital Hub

Renowned Bollywood actor Amitabh Bachchan has been appointed as the brand ambassador for the Skill India Digital Hub (SIDH), a significant initiative aimed at enhancing digital skills across the nation. The campaign, titled 'Badhna Hai Toh Yahan Judna Hai,' was officially launched by Minister Jayant Chaudhary, who emphasized the importance of digital literacy in empowering the youth of India. This initiative aligns with the government's broader vision to equip individuals with essential digital skills, thereby boosting employability and fostering innovation. As India continues to embrace digital transformation, the partnership with Bachchan is expected to inspire and engage a wider audience, leveraging his vast influence. The Skill India program has been instrumental in promoting vocational training and skill development, and the inclusion of a high-profile figure like Bachchan is anticipated to further galvanize efforts in bridging the digital divide and nurturing a skilled workforce for the future.

Originally reported by NDTV Profit. Read original article

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