Eternal Expands Strategic AI Collaboration With OpenAI To Power Zomato, Blinkit And Partner Platforms

Eternal has announced an expansion of its strategic partnership with OpenAI, aimed at enhancing the capabilities of its platforms, including Zomato and Blinkit. This collaboration is set to leverage artificial intelligence across various applications, reinforcing the significance of AI in India's burgeoning digital commerce landscape. The initiative also encompasses Eternal's Feeding India project and its AI-focused venture, Nugget. By integrating advanced AI technologies, Eternal seeks to improve user experience and operational efficiency, reflecting a broader trend in the industry where AI is becoming instrumental in driving innovation and growth. As the digital economy continues to evolve, this partnership underscores the potential for AI to transform service delivery and customer engagement in the Indian market.