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US Stocks: Bumble shares soar 40% as investors swipe right on AI-powered reboot

Economic Times·12 March 2026·1d ago1 min read0 views
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Bumble's shares surged by over 40% in early trading on Thursday, following the company's announcement of a positive fourth-quarter revenue performance and an ambitious AI-driven redesign of its dating apps. The surge comes after a challenging period where Bumble's stock had lost nearly half its value last year, largely due to a stagnating online dating market that faced intense competition. CEO Whitney Wolfe Herd is optimistic that the upcoming Bumble 2.0, which will feature AI enhancements for user profiles and a potential 'no-swipe' experience in select markets, will attract younger users who have expressed dissatisfaction with traditional swiping fatigue. Despite the excitement, analysts remain cautious, noting the need for genuine innovation in an industry that has seen minimal changes since the swiping model became prevalent. Bumble's fourth-quarter revenue reached $224.2 million, surpassing analysts' expectations, while its average revenue per paying user saw a significant increase. However, experts at Raymond James highlighted that Bumble's future growth will largely depend on stabilizing its paid user base and demonstrating that it can thrive without heavy investment in user acquisition.

Originally reported by Economic Times. Read original article

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