Religious tourism is a major focus area for us: BWH Hotels' Ron Pohl

In an exclusive interview with Hindustan Times, Ron Pohl, the president of international operations at BWH Hotels and WorldHotels, emphasized the company's strategic focus on religious tourism in India. He highlighted the growing trend of spiritual travel, which has gained momentum in recent years, as a significant opportunity for the hospitality sector. Pohl shared insights into BWH Hotels' plans to expand its presence in India, aiming to cater to both domestic and international pilgrims visiting sacred sites across the country. The company is keen on leveraging India's rich cultural heritage and diverse religious landscape to attract travelers seeking meaningful experiences. Pohl also discussed the importance of innovative marketing strategies and partnerships with local stakeholders to enhance the guest experience and increase occupancy rates. As religious tourism continues to flourish, BWH Hotels aims to position itself as a key player in this niche market, aligning its offerings with the needs of pilgrims and spiritual seekers alike. With an eye on sustainable practices and community engagement, BWH Hotels is set to play a pivotal role in promoting India's religious tourism on a global scale.